Episode 18

SEM, SEO, Amazon, and Social Trends from Q2


August 23rd, 2021

18 mins 51 secs

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About this Episode

What were the top digital media trends in Q2 of 2021? From paid search to Amazon and more, Gaia and Andreah connect with Merkle digital advertising expert Marion Gendron to learn more about these top trends and take a deeper dive into what organizations need to understand about these changes. Find out which areas for Google, Instagram, and others ramped up and what industries saw the most positive rebound.

Listeners will learn about:
• Year over year performance across channels
• How Prime Day moving to June impacted Amazon performance
• Industry-level insights in paid search and organic search
• Spend shifts across paid social platforms

Q2 2021 Digital Marketing Report