Digital Marketing Musings
Get a casual pulse on media industry developments and applicable strategies for staying relevant in a rapidly evolving landscape
We found 5 episodes of Digital Marketing Musings with the tag “commerce”.
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Episode 41: Top Trends in the Q3 Performance Media Report
July 5th, 2022 | 22 mins 6 secs
advertising, ai, automation, commerce, digital marketing, digital marketing musings, ethical ai, inflation, machine learning, marketing, media, media insights, performance media, privacy, travel
n this episode, Gaia and Andreah are joined by Merkle experts, Melissa Reilly, Associate Director, Marketing Communications, and Rachel Monfre, Director, Digital Strategy.
Together, Melissa and Rachel chat through insights from Merkle’s Performance Media Report and media strategy research. -
Episode 40: Gaming Creative, Part 2
June 20th, 2022 | 18 mins 52 secs
advertising, commerce, commercials, creative, data, digital marketing, digital marketing musings, games, gamification, gaming, gaming creative, marketing, metaverse, virtual reality, web 3.0
This is part 2 of Gaming Creative, where guests Dave Meeker, Head of Design & Innovation Practice for Dentsu Creative Service Line, and Zach Debord, Executive Innovation Director for Isobar U.S., continue to talk with Gaia about the future of storytelling and gaming.
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Episode 39: Gaming Creative, Part 1
June 3rd, 2022 | 39 mins 3 secs
advertising, commerce, creative, data, digital marketing, digital marketing musings, easter eggs, games, gamification, gaming, gaming creative, marketing, metaverse, value exchange, virtual reality, web 3.0
In part 1 of Gaming Creative, Gaia and Andreah interview Dave Meeker, Head of Design & Innovation Practice for Dentsu Creative Service Line and Zach Debord, Executive Innovation Director for Isobar U.S.
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Episode 21: 2021 Q4 Media Trends: Streaming, Apps, and More
October 5th, 2021 | 19 mins 56 secs
apps, commerce, creative, ctv, digital marketing, digital marketing musings, eretail, holiday, marketing, marketing strategy, media, ott, paid social, retail, sem, seo, streaming
What do customers care about most right now and how can marketers capitalize on those trends? Andreah and Gaia chat with experts Rachel Monfre and Jennifer Mandeville to discuss digital strategies to adapt to changing consumer needs and expectations.
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Episode 19: Top Digital Trends Shaping the Holiday Season
September 7th, 2021 | 26 mins 51 secs
audiences, commerce, creative, digital marketing, digital marketing musings, eretail, holiday, loyalty, marketing, marketing strategy, media, paid social, retail, sem, seo
Every holiday season presents its own challenges for retailers, but this year is especially unpredictable. How will the continuing pandemic impact habits and routines during the holidays? What should retailers focus on to meet customers where they are?